For any business with a storefront or street facing windows, window decals and films can be a great marketing tool that offers improved brand visibility at little to no extra cost. Instead of leaving your windows bare or simply covered by curtains or blinds, you can easily transform your windows into a promotional tool using decals and films. In this post, we take a closer look at how you can make the most of these cost effective and versatile advertising solutions for your business.
Types of Window Graphics for Marketing
When it comes to window graphics, there are many different types that you can choose from depending on your preferences and the needs of your business. Some of the more common options include:
- Promotional Decals: Promotional decals can be used to announce sales, new products or events and are ideal for shops with a prominent storefront that are trying to increase the amount of foot traffic that they receive.
- Branding Decals: For a more permanent and professional appearance, branding decals can display your business name, logo and opening hours, providing customers with useful information and increasing brand recognition for your business.
- Decorative Films: Decorative films are also another popular option that can be used to add some visual flair to your windows. These can incorporate patterns, textures or designs that align with your interior design style, helping to further reinforce your brand’s aesthetic and identity.
Maximising the Impact of Your Window Decals and Films
In order to maximise the impact of your window decals and films, it is important to focus on strategic placement and thoughtful design. Ensure that your window decals are easily visible from a distance so that passersby are able to clearly see them even without slowing down or crossing the street. At the same time, you can use bold, high-contrast colours and legible fonts to enhance readability. Your message should also be kept concise with a focus on the key promotions, branding or calls to action that you are trying to promote. This helps to avoid overwhelming any viewers with too much information.
Keeping Your Windows Clean and Well Maintained
Of course, keeping your windows clean and well maintained is also a must if you want to take full advantage of the benefits that window decals and films have to offer. A dirty window can leave potential customers with a poor first impression and would not be ideal for any business.
When it comes to window cleaning, engaging a professional is always a good choice. Professional window cleaners have the specialised window cleaning supplies and equipment, knowledge and expertise to ensure that your windows are kept spotless throughout the year. Here at Acorn Window Cleaning, our window cleaners also have decades of experience combined in commercial window cleaning, enabling us to meet the specific needs of your business. Contact us today for a free consultation to discuss how we might be able to help with your window cleaning needs!